NC Squares

The NC Squares Rub celebrates the bold, tangy, and spicy spirit of Carolina barbecue, where tradition meets fire and flavor. Built on a foundation of paprika, brown sugar, and red pepper, this rub delivers a perfect balance of heat, sweetness, and smoke that defines true Southern ‘cue. From pulled pork and ribs to wings and brisket, it brings out that signature Carolina bite that keeps you coming back for more. Every sprinkle carries the energy of the Carolinas, bright, fearless, and full of character, making the NC Squares Rub a proud staple for anyone who loves authentic, flame-driven flavor.